We make decisions everyday about the brands we buy.
Potential employees make decisions about which companies they want to work for in the same way.
Developing your corporate brand is the first step in defining and communicating your own unique
identity and any company worth its salt will make sure they get it right.
At Retox we feel well placed to shout about the importance of having a strong employer brand aligned with your corporate brand and online recruitment strategy. We have worked with many organisations of all shapes and sizes giving winning solutions to them in becoming an employer of choice.
Top Employees demand top information and easy recruitment processes which informs and engages them.
I’d like to share with you a long standing client of ours who we have worked with for many years on both their on and off line Employer Brand and Staff Engagement
Communications in any large organisation are essential and Q Hotels where keen to make sure that they developed a strong brand identity internally as well as externally.
We developed a number of different strategies that would engage and interact with staff in a digital space as well as deploying more traditional marketing communications.
We developed a fully responsive staff intranet/extranet for the group where all staff can now access all the information they need about Q Hotels on a broad range of devices including mobile phones.
The site has its own comprehensive content management system where all the different departments and hotels within the group upload content. The site features everything from policies and procedures to social events, awards, ideas, reward schemes and news.
The site is supported by a suite of highly creative marketing and exhibition material which focuses on Q Hotel employees and the difference they make to the overall success of the group.
We worked across all digital media with Q Hotels from brand concepts, photography and filming through to devising employee engagement and recruitment strategies and the design and development of their intranet solution, content management and e-recruitment system.
If you would like to have a chat about your Employer Branding to help you attract Top Talent and your Recruitment Processes and how you can streamline recruiting don't hesitate to get in touch. We can also demonstrate some of our e-recruitment tools and show you how easy it is to take the hard work out of recruiting.
By Retox Digtial